MAC COSMETICS

PROJECT BRIEF:
Design 3-D visuals for MAC Cosmetics’ “Brows Are It” campaign supporting play table product display in MAC Cosmetics stores and on Macy’s retail towers throughout the United States.

MY WORK:
My role was to create a compelling and on-theme play table and retail tower display to support brow product. Using a combination of Adobe Illustrator and InDesign, I created a series of rectangular boxes to feature the various shapes of imagery provided by the art team. These boxes were held together by velcro tape and could be oriented to the desire of a store’s visual merchandiser.